The Complete Floristry Masterclass

Summary

with WILLOW CROSSLEY — World-renowned florist, author and designer, known as the UK’s ‘Queen of Flowers’.

Lesson 43 of 43

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Summary and final remarks.

From the Lesson Workbook

Summary

We've reached the end of the course, and I so hope you've enjoyed it. There's so much to learn, and it's part of my aim for this course that it serves as a starting point for your floristry journey.

Don't be disheartened if you find something hard, or you don't quite get something right. Continue to practise the various techniques, and you will get better with time. Most importantly, you enjoy it!

My floristry isn't just about large, extravagant arrangements; it's also about the everyday. I would like to encourage you to incorporate flowers and nature into your home. Take joy and inspiration from the smallest details, and surround yourself with nature.

Further Reading, Listening & Watching

Reading

Vic Brotherson's flower arrangements in her Vintage Flowers focus on tradition and the importance of seasonality when creating breathtaking arrangements.

The Land Gardeners Cut Flowers by Bridget Elworthy and Henrietta Courtauld explores the history of floristry, the fundamentals of soil health, additionally providing the reader with essential resources for pursuing floristry projects.

Flourish by Willow Crossley is an excellent starting point for those who are planning to pursue floristry more seriously.

In this book, The Flower Workshop, Ariella Chezar provides you with the details of how to create a variety of arrangements including small flourishes, grand gestures, branch arrangements, bouquets, wreaths, garlands, and more. It is illustrated with photographs throughout.

The Cutting Garden by Sarah Raven is an excellent book. Using flowers and foliage as decorative elements, in this practical guide Sarah Raven demonstrates how to grow arrangements and create floral arrangements from simple bunches to romantic hanging globes.

Virginia Woolf's Garden: The Story of the Garden at Monk's House by Caroline Zoob. With historic photographs of the Woolf family and delightful paintings of Rodmell gardens, this book describes each of the garden rooms (including the Italian Garden, the Fishpond Garden, the Millstone Terrace, and the Walled Garden).

Podcasts

Mornings with Mayesh is a great podcast. Yvonne Ashton and her flower loving friends get together every month to talk about flowers and floral design. They also debate the latest news on social media and interview special guests.

Scott Shepherd hosts The Flower Podcast, which discusses flowers, trends, and business topics. Each episode features a guest to share their passion, knowledge, and knowledge of flowers.

Magazines

A leading floral art magazine in the UK, The Flower Arranger offers helpful tips and techniques from top floral artists, inspiration from seasonal trends and a step-by-step guide to flower arrangements. A great magazine to subscribe to.

Suggested Sources

Find local growers to you. For those based in the UK, Flowers from the Farm and British Flower Collective allow you to find established local growers. Throughout May and October, Willow works with local growers for her flowers, like 'The Land Gardeners' near Banbury that grow the most beautiful and fragrant blooms possible.

Hoek, Fleurametz and Flowervision are whom Willow uses for out of season flowers. Jan Van Vliet are a great option for large one-off flowers. Florca is an excellent website for finding Dutch growers who ship internationally. It is a leading flower export company, specializing in buying, packing, and shipping high-quality flowers, plants, and accessories by air freight worldwide.

My British favourites for flowers are The Land Gardeners, Bayntun Flowers, Green & Gorgeous, Babylon Flowers, Flowers by Clowance, and Scilly Flowers.

Sourcing Dahlias

For ordering Dahlia's I recommend Sarah Raven for those based in the UK. dahliaaddict.com is a great website for finding growers and finding out when dahlias are going to be on sale in the US. The site lists the various dahlia names alphabetically and who sells them.

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Willow Crossley

Your Instructor

Willow Crossley

World-renowned florist, author and designer, known as the UK’s ‘Queen of Flowers’.

Willow Crossley is a professional floral stylist, creating wild and whimsical arrangements full of colour, pattern and movement for an array of top British brands (Jo Malone, OKA). She is the author of four books and is regularly featured in House & Garden and many other publications. Willow is passionate about the profound impact nature can have on how we feel, and has gained a substantial following for her down-to-earth and inclusive approach to floristry and gardening. Willow firmly advocates a sustainable approach to floristry, working with the seasons and sourcing locally grown stems wherever possible.

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