How to Be A Successful Interior Designer

The brief

with EMMA SIMS HILDITCH — British interior designer and founder of the acclaimed interior-design studio Sims Hilditch.

Lesson 11 of 44

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For this section of the course, you will be joining Emma at her own installation at WOW!house, an annual exhibition of work by different interior designers who each take over a room and design it from scratch in their signature style.

From the Lesson Workbook

The Brief

A detailed brief is essential for creating a functional room. It determines exactly what it is you're going to design, as well as 'the why'.

For this project, we were able to create our imaginary client and our own brief.

  • A family with two young children and a dog.
  • They live in Wimbledon Village, in the leafy suburbs of London, in a lovely house with a garden.
  • They dream of living in the countryside and want to bring a sense of country living to their city home.
  • Organisation and practicality were top priorities.
  • Our design should appeal to the senses through sound, scent and touch as well as aesthetics.

Welcome to WOW!house, an annual exhibition of work by different interior designers who each take over a room and design it from scratch in their signature style.

I was honoured to be asked to design a room at the 2025 WOW!house, at the Design Centre, Chelsea Harbour.

We had the opportunity to design the courtyard room, which was 7m x 5m, or about 23ft x 16ft. We decided to transform the open space into a series of 'back-of-house' rooms that would offer a busy family the utmost practicality in the most beautiful way.

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Rated 4.6/5 on Trustpilot

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Interior and exterior confidence

Create Academy has been such a great resource. I'm in the middle of renovating a bungalow with a very large garden and the courses have offered a wealth of inform...

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Absolutely love Create Academy! The instructors are extremely informative, and it is beautifully filmed. Create Academy is great value for money and plan on renew...

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Magic in small spaces

Butter's creativity is stunning! Her ability to incorporate brilliance in small gardens is magical!

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The best adventure

The best adventure. I like all the courses, but my favorite are both Rita Konig interior design courses and Anna Jones. Excellent!

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May 20, 2026

Emma Sims Hilditch

Your Instructor

Emma Sims Hilditch

British interior designer and founder of the acclaimed interior-design studio Sims Hilditch.

Emma Sims Hilditch is the creative founder of Sims Hilditch, one of the UK’s leading interior design studios. With a background in film production and a lifelong passion for art, architecture, and design, Emma launched the studio in 2009. What began as a small business has evolved into a powerhouse of interior expertise, renowned for its extraordinary and elegant approach to British living. Under Emma’s guidance, Sims Hilditch has been recognised as one of the top design studios by leading publications, including House & Garden, Country Life and Spear’s

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